Melbourne ‘Growing Wine Tourism’ Workshop

Looking to sell more wine, to more people, with exciting wine tourism experiences? 

Wine Australia's Growing Wine Tourism workshop is coming to: 

  • Wangaratta (5-6 August)
  • Melbourne (8-9 August), and
  • Ballarat (13-14 August). 

This two-day, practical and hands-on workshop is packed full of tools, case studies and market insights to help your business develop exciting wine tourism experiences for the inbound tourism market. 

How can I get involved?

  • Register to attend the two-day workshop ($330 incl. GST). 
  • Download Growing Wine Tourism at a glance for more information.

Here's what people are saying about the workshops:

'I thought the program was excellent. I had a lot of take outs from the program and the tasting calculator spread sheet is amazing!'
- Stuart Moffatt, Pindarie Wines

'Would highly recommend to anyone who has a cellar door to really get a handle on wine tourism.' 
- Anna Fisher, Zonte's Footstep

'I really appreciated the experience and knowledge of the presenters.'
- Joanne Tate, Greenstone Vineyards

'Truly worthwhile. THANK YOU!!!!'
- Lisa Anderson, Jacob's Creek Wines

A six-part webinar series is available for those who cannot attend the face-to-face workshops.

Register now to avoid missing out

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Growing Wine Tourism Workshops

The ‘Growing Wine Tourism’ program is for wine businesses looking to develop their wine tourism experiences for the inbound tourism market. About this Event: Wine Australia has partnered with the Australian Tourism Export Council (ATEC) to deliver the program in...